SEO report of design-merrell.com

Redirected to www.wolverineworldwide.com/

Wolverine Worldwide

www.wolverineworldwide.com/

The story of a company that was founded on the simple desire to create good products for good people, whose own footprint can be found in approximately 200 ...

   

 Tasks

  • Make the site mobile device friendly.
  • Avoid using deprecated HTML tags.
  • Implement the viewport meta tag.

 SEO

URL

Domain : www.wolverineworldwide.com/

Character length : 27

Title
Wolverine Worldwide
Description
The story of a company that was founded on the simple desire to create good products for good people, whose own footprint can be found in approximately 200 countries and territories throughout the world.
Keywords (meta keywords)
Good! The website does not use “meta keywords”.
Open Graph Protocol

Good! The OG (Open Graph) protocol is set on this website.

locale: en_US
type: website
title: Wolverine Worldwide
description: The story of a company that was founded on the simple desire to create good products for good people, whose own footprint can be found in approximately 200 countries and territories throughout the world.
url: http://www.wolverineworldwide.com/
site_name: Wolverine Worldwide
image: http://www.wolverineworldwide.com/wp-content/uploads/2010/12/HomepageHeader.jpg
image:width: 980
image:height: 640

Dublin Core
Dublin Core is not used
Underscores in the URLs
Error! Hyphen (-) is a better solution than underscore (_) in the URLs
Search engine friendly URLs
Good! The website uses SEO friendly URLs.
Checking the robots.txt file
There is robots.txt file.
https://wolverineworldwide.com/robots.txt
User-agentDisallowed for the search engines
*
  • /wp-admin/


 Social

Social Engagement

Linkedin274

Facebook Share0

Facebook Comments0

 Content

Doctype
XHTML 1.0 Transitional
Encoding
Perfect! The character encoding is set: UTF-8.
Language
We have found the language localisation: ”en”.
Title
Wolverine Worldwide

Character length : 19

Good! The title’s length is between 10 and 70 characters.
Text / HTML ratio
Ratio : 14%

Error! The text / HTML code ratio is under 15 percent on this website. This value shows that the website has relatively few text content.
Headings
H1H2H3H4H5H6
121000
Heading structure in the source code
  • <H1> Annual Report 2016
  • <H2> Explore Our Brands
  • <H2> Wolverine Careers
  • <H3> Shop our brands
Word cloud
  • footwear11
  • brands6
  • wolverine6
  • company4
  • careers4
  • information3
  • worldwide3
  • stock3
  • investor3
  • performance2
  • click2
  • quality2
  • highest2
  • apparel2
  • people2
  • history2
  • responsibility2
  • good2
  • casual2
  • founded2
  • world2
  • safety2
  • view2
  • work2
  • report2
Keyword matrix
wordtitledescriptionsheading
footwear
brands
wolverine
company
careers
information
Two Word cloud
  • wolverine worldwide2
  • click here2
  • stock information2
404 Page
The website has a 404 error page.
Flash content
Good! The website does not have any flash contents.
Frame
Good! The website does not use iFrame solutions.
Images
We found 16 images on this web page.

Alternate attributes for the following 14 images are missing. Search engines use "alt" tags to understand image content efficiently. We strongly recommend fixing this issue.

 Readability

Flesch–Kincaid Grade Level
6.00
Flesch Reading Ease
63.10
Coleman Liau Index
12.00
Automated Readability Index (ARI)
5.40
Dale–Chall Readability
6.30
SMOG Index
9.60
Spache Readibility
5.00
Number of letters
2312
Number of words
460
Number of sentences
73
Average words per sentences
6
Number of syllables
747
Syllables in words
770
Average syllables in words
1.62
Number of words in first three syllables
90
Percentage of word / syllables
19.57
Words not in Dale-Chall easy-word list
173
Words not in Spache easy-word list
166

 Technologies

Mobile optimization
Error! This website is not optimized for mobile devices... It is optimized for devices which have at least 981px wide display!
Deprecated HTML elements
Good! No deprecated HTML tags are detected.
Redirection (www / not www)
Good! The web address is accessible only in one version. The version without www is redirected to the version with www.
Deprecated HTML elements
Good! No deprecated HTML tags are detected.
Printability
Suggestion! Unfortunately, no printer-friendly CSS found.
Meta Tag (viewport tag, mobile devices)
Error! The meta tag named viewport is missing.

 Speed test

Server response time
The server response time is fast enough.
Loading time
3,232 ms
Table layout
Good! No nested tables found.
Render blocking resources
Good! No render blocking elements found!

 Speed test – Javascript

Javascript
Good! Just a few javascript files are detected on the website.
  • http://www.wolverineworldwide.com/wp-content/themes/wolverine_site/js/jquery.cycle.all.min.js
  • http://www.wolverineworldwide.com/wp-content/themes/wolverine_site/js/jquery.focusmagic.js
  • http://www.wolverineworldwide.com/wp-content/themes/wolverine_site/js/application.js
  • http://www.wolverineworldwide.com/wp-includes/js/wp-embed.min.js?ver=76f8028aecce44b4029e29e2efffd7c4
File size of all javascript files combined
0.00
Javascript minifying
Great! The Javascript files are minified.

 Speed test – CSS

CSS
Good! Just a few CSS files are used on this website.
  • http://www.wolverineworldwide.com/wp-content/themes/wolverine_site/style.css
  • http://www.wolverineworldwide.com/wp-content/plugins/genesis-columns-advanced/css/gca-column-styles.css?ver=76f8028aecce44b4029e29e2efffd7c4
File size of all css files combined
0.00
CSS minifying
Great! The CSS elements are minified.

 Speed test – Compression

Uncompressed size of the of the HTML
0.00
Gzip compression
Your site uses compression.

 Speed test – Browser cache

Browser cache
The browser cache is set correctly for all elements.

 Speed test – Images

File size of all images combined
0.00
Image optimisation
All images are optimized.

 Traffic

Alexa
206741

Main traffic sources

 Links

We found a total of 42 different links.
Internal links: 28
External links: 14

External links:

Link text (anchor) Link strength
> Bates
> Cat Footwear
> Chaco
> Harley-Davidson Footwear
> Hush Puppies
> HyTest
> Keds
> Merrell
> Saucony
> Sebago
> Sperry
> Stride Rite
> Wolverine
Orderwwwbrands.com

Internal links:

Link text (anchor) Link strength
http://www.wolverineworldwide.com
ABOUT US
OUR BRANDS
CAREERS
http://www.wolverineworldwide.com/.. /home.html
More >>>
More >>>
More >>>
More >>>
More >>>
More >>>
More >>>
More >>>
More >>>
More >>>
More >>>
More >>>
More >>>
Our History
Responsibility
Careers
Contact Us
click here
click here
MORE POSTINGS
> View All Brands
Privacy Policy
Terms & Conditions

 Website security

IP
208.66.160.120
External hidden links
Good! No hidden external links found
Looking for eval()
Good! No eval(bas64_decode()) scripts are found
Checking for XSS vulnerability
No XSS vulnerability found
Email encryption
Warning! The website contains at least one unencrypted email address.

 Icons

Favicon
Error! No favicon is found. Using favicon helps to build a better brand quicker.

 Order of Heading elements on mobile by position

  • H1 : Annual Report 2016, ( 302px from top )
  • H2 : Explore Our Brands, ( 664px from top )

 Typos

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